Placeholder — Main Content (Before) Ad · Placeholder — Main Content (Before) · FRGAUSTKZ7KG

Marketing & Brand Executive

Full Time 3 days ago Ghana

Employment Information

Key Responsibilities

Marketing & Brand Management

  • Develop and implement marketing campaigns to promote company products and services.
  • Plan and coordinate promotional activities, events, and brand awareness initiatives.
  • Create engaging marketing materials, including brochures, flyers, presentations, newsletters, and promotional content.
  • Work closely with outdoor sales team to ensure samples, brochures and other marketing materials & tool are always delivered to clients.
  • Measure and report on the effectiveness of marketing campaigns.
  • Maintain and protect the company's brand identity and reputation.
  • Work closely with the Sales team to develop marketing initiatives that increase customer acquisition and retention.
  • Conduct market research and competitor analysis to identify trends and opportunities.
  • Support product launches, promotional events, exhibitions, and corporate activities


Advertising Management

  • Plan, manage, and optimize advertising campaigns across digital platforms.
  • Coordinate with designers, media partners, and vendors to ensure effective campaign execution.
  • Manage advertising budgets and maximize return on investment (ROI).
  • Track campaign performance and recommend improvements.


Social Media & Digital Engagement

  • Manage and grow the company's social media platforms including Facebook, Instagram, LinkedIn, TikTok, X, and other relevant channels, website content, and online presence.
  • Create, schedule, and publish engaging content that aligns with the company's brand.
  • Monitor social media trends and implement strategies to increase audience engagement.
  • Analyze social media performance metrics and prepare monthly reports.
  • Develop digital campaigns to generate leads and increase brand visibility.


Qualifications & Requirements

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 5 years of experience in marketing, advertising, branding or corporate communication.
  • Proven track record of growing and creating brand awareness.
  • Experience in using digital marketing analytics and reporting tools, social media management, and content creation is essential.
  • Excellent communication and presentation skills.
  • Proficiency in Microsoft Office and marketing analytics tools.
  • Experience with graphic design tools (Canva, Adobe Creative Suite, or similar) and content creation platforms.
  • Strong organizational and project management skills.


Key Competencies

  • Leadership and team management.
  • Strategic thinking and problem-solving.
  • Creativity and innovation.
  • Customer relationship management.
  • Data analysis and reporting.
  • Strong attention to detail.
  • Excellent written and verbal communication skills.
  • Strong creativity with the ability to develop innovative marketing campaigns.
  • Proficiency in social media marketing and digital advertising.
  • Good project management and organizational skills.
  • Excellent interpersonal and stakeholder management skills.
  • Ability to work independently and collaboratively within a team.
  • Proficiency in Microsoft Office Suite.


What We Offer

  • Competitive salary and performance-based incentives.
  • Opportunities for professional growth and career advancement.
  • Supportive and collaborative work environment.
  • Training and development opportunities.


Location: Spintex

Salary: Attractive

Placeholder — Main Content (After) Ad · Placeholder — Main Content (After) · PFGJGXEXHI9A
Wakanda Jobs - Find All Jobs

New Things Will Always
Update Regularly

Wakanda Jobs - Find All Jobs
Placeholder — Footer (Before) Ad · Placeholder — Footer (Before) · W9V588GMO4PZ
Placeholder — Footer (After) Ad · Placeholder — Footer (After) · 1BFJYOECKDK6
Your experience on this site will be improved by allowing cookies Cookie Policy