Sales & Marketing Officer

Join Pharo Health — Building the Future of Specialized Healthcare in Africa

Pharo Health Ethiopia, a portfolio company of Pharo Ventures, is redefining the future of premium healthcare delivery in the Horn of Africa.

We are establishing a state-of-the-art specialty and diagnostic center in Addis Ababa designed to deliver world-class, patient-centered care through advanced medical technology, exceptional clinical talent, and seamless multidisciplinary collaboration.

As an early member of our specialist team, you will have the rare opportunity to help shape a modern healthcare institution from the ground up — one built on clinical excellence, innovation, compassion, and impact.

🌍 Our vision extends beyond a single facility. We aim to build a leading healthcare network that expands access to high-quality specialist care across Ethiopia and the wider region.

About the Role

We are seeking an energetic, creative, and detail-driven Sales & Marketing Officer to support and execute the day-to-day marketing activities across all Pharo Health service lines. Working closely with the Sales & Marketing Manager & the rest of the Pharo health team, the Marketing Officer will bring Pharo Health’s brand to life across every touchpoint. The role is a field-based role responsible for generating patient referrals, building relationships with doctors, other healthcare professionals & healthcare institutions, and corporates, partners, and promoting its services in Addis Ababa & neighboring cities. This role combines direct sales activity with grassroots marketing execution — visiting referral sources, representing Pharo at camps and events, and converting leads into patient footfall. The ideal candidate is a proactive relationship builder, comfortable with daily fieldwork and target-driven goals

Duties & Responsibilities

Lead Generation, Referrals, & Relationship Building

• Visit physicians, healthcare institutions & corporate institutions to promote Pharo’s services and build & maintain referral relationships.
• Retain existing clients and onboard new referral sources and maintain regular contact to strengthen loyalty and repeat referrals.
• Promote Pharo’s services to the general population
• Follow up on institutional contracts, renewals, and payment coordination with corporate partners.
• Generate and follow up on patient leads and maintain accurate records of leads, conversions, and follow-ups.
• Achieve agreed upon sales targets and outcomes within set timelines

Marketing Activities & Events

• Organize tailored marketing activities
• Plan advertising and promotional campaigns
• Develop innovative marketing activity ideas and promotional materials
• Represent, Pharo Health in external events and social events
• Distribute promotional materials, to prospective patients and partners.

Tracking, Reporting & Teamwork

• Prepare and submit field visit reports and marketing activity reports as per set standards and timelines.
• Track referral patterns, competitor activities & market trends.
• Collect feedback from patients and referring partners & share with the marketing and clinical teams accordingly.
• Support in market research activities and customer satisfaction surveys

• Work effectively with team members and other departments

   

NB: Additional duties may be assigned based on service needs, operational priorities, and organizational requirements