About the Role
Our client, a leading hospitality establishment in Shanzu, Mombasa, is seeking a positive, energetic, self-driven, and enthusiastic Sales & Digital Marketing Executive with a proven track record of delivering results and driving business growth.
Key Responsibilities
- Develop and implement business development, sales, and marketing strategies to increase food, beverage, events, conference, and banqueting revenue.*
- Drive sales through corporate partnerships, group bookings, and promotional campaigns.
- Plan and execute digital marketing initiatives across social media platforms and other online channels.
- Generate new business opportunities and maintain strong relationships with existing clients.
- Promote and market the organisation's conference facilities, banqueting services, and event spaces.
- Conceptualise and attract innovative events, themed nights, corporate functions, social gatherings, conferences, banquets, and other activities that increase customer traffic and revenue.
- Monitor market trends and competitor activities to identify new business opportunities.
- Prepare sales reports and track performance against agreed targets.
- Represent the organisation professionally at networking events and business development activities.
Qualifications & Experience
- Possess at least a Certificate or Diploma in Sales & Marketing, Business Administration, Hospitality Management, or a related field.
- Have a minimum of three 3 years of relevant business development, sales, and marketing experience with a proven and verifiable track record.
- Be highly conversant with digital marketing and social media marketing strategies.
- Have previous experience working within the hospitality industry.
- Demonstrate exposure to and understanding of marketing strategies specifically designed for conferences, banqueting, corporate events, and hospitality-related functions.
- Demonstrate strong communication, negotiation, and relationship-building skills.
- Be able to work independently and effectively under sales targets and a performance-based contract.
- Be creative, innovative, and capable of attracting events, conferences, banquets, and functions that generate business for the establishment.
