About the role
- As the National Sales Manager - Kenya Pharmacy & General Trade you will play a pivotal role in developing and executing sales strategy, driving revenue growth, and ensuring the sales team consistently meets and exceeds targets.
- You will be responsible for managing Distributors and indirectly external Sales Teams, handling sales process and collaborating with cross-functional teams to achieve Haleon business objectives.
Role Responsibilities
Sales Strategy Execution and Activity Control:
- Shape and execute.
- Develop and implement a robust channel strategy Mass Market, Pharmacies & Tier 2 MT .
- Take ownership of the sales targets, consistently develop accurate sales forecasts, and ensure exceptional customer satisfaction.
Results-Driven Performance:
- Successfully deliver ambitious sales targets across multiple channels
- Meet operational KPIs by excelling in forecasting accuracy, distribution and in-trade execution.
- Generate monthly and quarterly reports, accompanied by actionable plans to drive target achievement.
Employee & Customer Structure Management:
- Collaborate closely with Marketing, Trade/Customer Marketing, NRM & SFE to prioritize consumption generation.
- Proficiency in managing partners across different channels, including their selection and performance evaluation.
- Oversee the strategic account programs and trade spend.
- Utilising DMS & SFA to drive insights in market.
Driving Pharmacy Advocacy:
- Leading a team of Pharmacy representatives to build brand advocacy in pharmacies
- Driving Pharmacy offtake with education & activation of Pharmacies.
Qualifications and skills
Required
- A minimum of 15 years of managerial experience, with a strong track record of successfully leading FMCG/FMCH sales teams.
- Demonstrated expertise in developing and deploying FMCG/FMCH-focused commercial and channel strategies.
- Expertise in identifying and capitalizing on opportunities for incremental FMCG revenue within existing and new accounts.
- Fluent English languages skills.
Other Skills/Qualifications
- Strong analytical and forecasting skills.
- Proven ability to work collaboratively and foster teamwork.
- Availability to travel within designated Country.
- Takes accountability for delivering results; pragmatically turns data into action.
