About Us
Our client is a newly launched marketing company targeting local service businesses. As an early hire, you'll shape our content and search presence from the ground up. Your work won't sit in a queue behind ten other writers.
The Role
This is a content role with a strong off-page SEO component. Roughly, you'll split your time between two areas.
Content creation
Write original, goal-driven content blog posts, landing pages, guides tied to clear objectives such as traffic, rankings, leads, or conversions
Apply on-page SEO fundamentals: keyword intent, structure, internal linking, meta elements
Create supporting visuals using Canva or similar tools
Link building and outreach
Secure backlinks through guest posting on relevant sites
Develop linkable assets original research, tools, in-depth guides designed to earn links naturally
Run PR and outreach campaigns: identifying targets, pitching, and following up
What We're Looking For
Must have:
Published online writing you can show us, whether bylined articles, a blog, client work, or a portfolio
Ability to produce original content AI-copy-paste jobs and plagiarism are dealbreakers
Working knowledge of SEO fundamentals
Basic design skills in Canva or an equivalent tool
Availability for full-time work, 8:00am to 5:00pm West African time
Comfort with outreach: you're willing to pitch editors and site owners, handle rejection, and follow up persistently
Nice to have:
Prior link-building or digital PR experience
Familiarity with SEO tools e.g. Ahrefs, Semrush, Google Search Console
Experience in a startup or early-stage environment